Have you ever taken a survey that asks something like “I feel confident at work” and then follows up with “I don’t feel capable of handling challenges”? That mix of positive and negative wording is totally intentional, but it can mess with your data if you’re not...
When you sit down to build an assessment — whether for your clients, employees, or prospects — you probably have a moment where you wonder if you’re asking the right questions. Sure, you want your assessment to be easy to complete and useful, but figuring out which...
First Impressions Matter: Why Branding Your Assessment Is a Must In today’s digital-first world, your client’s first impression of your brand often happens before they even speak to you. That’s why your assessments – just like your website or emails – need...
Introduction: More Than Just a Front-End Tool For many coaches, consultants, and service providers, assessments are simply the warm-up act – a way to collect a few details, understand surface-level client needs, and kick off the engagement. But what if that’s...
Introduction: A Smarter Way to Create Assessment Reports For coaches, consultants, and small business owners, assessments are more than just reports- they’re essential tools for engaging clients, showcasing expertise, and driving results. But let’s be honest:...