Assessments use engagement marketing, which makes them a key tool in an effective lead-generation strategy. An assessment can capture information from hot or cold leads, allowing you to continue communication and hopefully convert them! Read on for some strategies and...
It’s well known that assessments are an incredible engagement marketing and lead generation tool. When collecting responses from your assessment respondents, how do you manage that information? How long do you want to store it? How are you utilizing it? Many privacy...
Business assessments are a powerful tool for tracking the health of your business. As a business owner and entrepreneur, you know how important it is to constantly assess your progress to grow- an assessment can help you do just that. If you thought assessments could...
At Assessment Generator, we’re always adding new features for our clients. We’re excited to announce a new release – and it’s a feature that YOU have frequently requested (yes, we’re listening!). Get excited because it’s time to start experimenting with...
What are Binary Questions? A Binary Question is answered by picking one of two choices that are usually opposites. Examples include Yes / No or True / False questions. Given that these questions have such distinct answers, they’re great to use when you want a concrete...
