It’s that time of year again – the holiday season is approaching! It’s no secret that the upcoming months are some of the busiest for sales, and your engagement marketing plan should reflect that. Online assessments can be a great way to draw in new or existing...
When sharing assessment results, a dynamic report adds extra professionalism. In addition to showcasing your assessment results, your reports are also an extension of your brand. How you share this information matters – and is the final touchpoint clients have...
For an online assessment, scoring is an incredibly important benefit. Your scoring needs to give your assessment respondents a clear picture of their results and show how you as an expert in your field can help them. There is room to be both creative and strategic in...
When creating your engaging online assessments, the various ways you style them can help you stand out. Do you want your assessments to be easy for your respondents to take? Do you want the type of assessment you choose to make sense for what you’re asking and...
Assessments can be an absolutely game-changing marketing tool to add to your arsenal — but how do you get people to take them? The style and ease with which respondents can move through your assessments is key. An eye-catching assessment draws the respondent in...